To celebrate Earth Day this year we are reflecting on how we protect the environment and give Mother Nature the opportunity to thrive.

Through modern farming practices and technological advancements, we’re able to limit our agricultural impact on the earth across our farms globally.

By restricting our use of chemicals during the cultivation of our fresh produce, ensuring high irrigation standards and by shipping directly from source, we’re working towards reducing the environmental factors involved in farming.

Our transparent way of working and remote data systems also reduce the need for paper and the pollution associated with travel.

Prevented Ocean Plastic™

Another way that we continue to support the safeguarding of the environment is to take action against plastic pollution making its way to our oceans.

By joining forces with the Prevented Ocean Plastic™ (POP) initiative and our packaging supplier Sharpak Aylesham we have been able to introduce a recycled solution for our prepared fruit punnets.

Our 400g Watermelon and Pineapple packs, already supplied into two major retailers in the UK, are Jupiter’s first punnets to include Prevented Ocean Plastic™ (POP) and divert high quality plastic from the ocean.

What is Earth Day?

Founded in the USA in 1970, the first Earth Day was the brainchild of a United States senator and aimed to raise awareness of environmental issues. Within 20 years Earth Day was an event celebrated by more than 140 countries around the globe.

For more information on EarthDay.org please access the about us page on their website.

The Jupiter Group is an award-winning fresh produce grower with a simple vision – to be the most transparent company in fresh produce. With a year-round supply and innovative new variety development, Jupiter is hailed as one of the world’s leading fresh produce companies. Beyond their speciality in growing grape and citrus, Jupiter’s expertise also covers avocado, pineapple and kiwi in all formats and sizes across retail, wholesale, and food service businesses globally. Jupiter Group are different because they have digitised their supply chain and control a true seed to shelf process. The result? A consistent, transparent, trusted and traceable supply. On Jupiter’s own farms and those of their growing partners, the way they do business has British standards, global cultural heritage and unrivalled entrepreneurial spirit. Jupiter’s BRCGS AA rated prepared fruit facilities in the UK provide a range of pots, punnets and trays alongside co-branded products such as their Babybel® Light Cheese, Apple & Grapes snack pack. They have ranked consecutively for three years in the prestigious The Sunday Times HSBC International Track 200 for International Growth, most recently at number 17.
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